Eli
VisualistGrew up on the court and built a following as one of BC's top sports content creators. Still behind the camera on game days, and just as hands-on keeping the business running.
Creative media agency — Vancouver, BC
Break the mold,beautifully.
Sports content, brand films and photography for teams and brands that refuse to blend in.
01 / 04
Work(10)
The work, first.
Commercials, sports, brand films and hospitality. Every piece opens full screen, with sound.
Results
Reach, multiplied.
Audience growth before and after working with UNRWLY, for teams, leagues, brands and creators like these.
+700%
NewWavemonthly views
9,62972,532
+150%
UBCmonthly views
400,0001.1M
+185%
NotAirJordanYouTube subscribers
700,0001.3M
Services(6)
Every format. One look.
The same team from first call to final cut, so the story, the stills and the socials all feel like one world.
un·rw·ly/un·roo·lee/ — adjective
- 1.
Disorderly; not easily controlled.
- 2.
Refusing to blend in. Content, and a look, that stands apart from the crowd.
One letter out of line, on purpose.
UNRWLY comes from unruly. Swap the u for a w and the word still reads, it just doesn’t look like anything else on the page. That’s how we approach every project.
Sports and brand content has started to look the same: the same presets, the same transitions, the same templates. We make work that stops the scroll, with a look that belongs to the team, brand or artist it was made for, and no one else.
01
Stand out, don't shout
Bold where it counts, restrained everywhere else. The work should be recognisable before the logo shows up.
02
Break the template
Every piece starts from the story, not last season's preset. If it looks like everyone else's feed, we start again.
03
Craft at feed speed
Cinema-grade grade, sound and edit, delivered at the pace social actually moves.
Visualists(4)
Small crew, big eye.
Four visualists and equal co-owners who grew up courtside, now telling stories together for teams, brands and artists across Vancouver. Shoots run from one of us on camera to a trusted crew built around the brief.
vis·u·al·ist/vizh·oo·uh·list/ — noun
1.
One person who produces, films and photographs. Every one of us plans the shoot, runs the camera and takes the stills, so a single visualist can cover your shoot alone and carry the idea from first call to final files.
Reighan
VisualistFilm school trained, with five years in sports filmmaking. Shapes ideas from the first conversation to the final cut, and always asks what the story is before asking what the shot is.
JJ
VisualistThe youngest of the four, with an eye that finds the frame first. Composes with patience and catches the honest moment, especially in portraits that never feel posed.
Marlon
Managing VisualistDirects, shoots and edits, then pushes the work further with VFX, motion and design. A computer science background means he coded this site too. As Managing Visualist, he starts the conversations and keeps decisions moving.
Process(5)
Clear steps, no surprises.
Most projects run about three weeks from first call to final files, and faster when the moment can’t wait. Two revision rounds are always included.
1Day 1–3
Discovery
A call to understand your goals, audience and budget. You get a clear scope and quote within 48 hours.
2Week 1
Pre-production
Creative treatment, shot list, schedule and locations, all signed off before a camera comes out.
31–2 days
Shoot
A crew sized to the job, from a single camera operator to all four of us or a full production team, directing for story and capturing extra stills and vertical cuts as we go.
4Week 2
Edit
Edit, sound and colour, with a full week to get every frame right. Two rounds of revisions are included. Need it sooner? Quick-turnaround edits, like game-day highlights, are available too.
5Week 3
Delivery
Final masters plus social cut-downs for every platform, ready to post on day one.
Contact
Tell us about the project.